‘Peace through tourism – reconciling tourism and healing divided societies’
Professor Dr. Ahmad Puad Mat Som is currently attached to Universiti Sultan Zainal Abidin, Terengganu, Malaysia.
His main specialization is in tourism studies which include tourism planning and development, sustainable tourism, community participation in tourism, tourism marketing, tourism crisis management, and Muslim friendly tourism.
He previously worked at Universiti Sains Malaysia and spent two years on secondment to Al Faisal University, Prince Sultan College for Tourism and Business, Saudi Arabia.
He pursued his foundation degree program at Broome Community College, New York before completing his bachelor degree at Iowa State University, USA, master and doctoral degrees from University of Lincolnshire & Humberside and Strathclyde University, United Kingdom, respectively.
