Cassie De Pecol IIPT Ambassador for Peace 

Travel for Peace Ambassador

There are several elements to this Expedition. Spreading peace through tourism and economics is one of them, promoting sustainability is another, and advocating women’s rights and achievement is another. Then there’s the YouTube vlogs, which showcase the beauty of many of these nations that I visit. The educational documentary that I’m filming to be used in part with a tool-kit and book written with the students I’ve spoken to all over the world. I also promote my sponsors as well.

People often say that there’s no way I can preach sustainability when I fly so much, and they’re right.

I’m not saying that I’m a sustainable traveler, but I am working towards being one with each tree that I plant with the students on this Expedition (45 so far in 12 countries), collecting water samples to test for the presence of micro-plastics to send to Adventurers and Scientists for Conservation, staying in and promoting sustainable/regenerative hotels, and most importantly, educating university students who are studying tourism, on the importance of responsible travel and incorporating or keeping in mind the elements of sustainable/regenerative hospitality and tourism. Many students I’ve spoken to have no idea what sustainability even means, so it’s my job to educate them on this and encourage them to support responsible tourism best practices when pursuing internships and throughout their careers.

Peace through Tourism can really be best understood by educating the students on how we can quantify peace through a series of criteria set fourth by the Institute for Economics and Peace. Once we understand this criteria, we can then work towards creating a more peaceful and united world.

In regards to the tourism aspect of it, this is where I engage the Ministry and Mayors, where they also attend these keynote sessions and I present to them the ‘IIPT Credo of the Peaceful Traveler’ set fourth by the International Institute of Peace Through Tourism of which I’m endorsed. Together, we discuss how tourism can be a mediator between peace and conflict, and a way to further friendship among Nations as well as providing humanitarian assistance. For instance, a sustainable hotel partnering with Pack for a Purpose, where guests can bring educational supplies to then distribute to local schools in need in the area where they’re vacationing.

Since starting my Expedition, I’ve spoken to over 12,500 students and dignitaries across 33 countries, and continue to be approached by the youth (both young women and young men) in regards to how they can pursue their dreams after listening to my talk.

As a young woman myself, I like to think that I can set the standard for young women worldwide to pursue a quest or dream that is out of the norm or that everyone tells them they shouldn’t do.

It’s my job to leave a legacy behind that positively influences future generations of innovators, entrepreneurs and trend setters, especially when it comes to women.